Seventeen’s Vow to Stop Photoshopping

The fashion world is ripe with controversy and there seems to be a new one every day. However, the most prominent issue regards photoshopping. Big-name companies like CoverGirl, H&M, and Victoria’s Secret have all been called out for altering their advertisement images. Altering images is a huge controversy because first, it’s blatant false advertising. If an ad shows a product on a flawless woman, some may think the effect will be the same if they put it on. Of course, that is a ridiculous assumption, but some people think that way. Second, it presents an unattainable standard of beauty many women aspire to with detrimental results, such as eating disorders and dangerous plastic surgery methods. Even teen magazines like Seventeen and Teen Vogue are coming under fire and giving young girls these same body image ideas. However, some people are taking a stand against this.

Back in the spring, eighth-grader Julia Buhm started an online petition to ban airbrush images from Seventeen magazine. The petition, which called for one unaltered photo spread each month, was launched April on Change.org and led to 80,000 signatures. Julia was even invited to the Seventeen offices for a meeting and after, a new policy was instated. Seventeen pledged to not digitally alter body sizes or face shapes of models in their editorial pages. This prompted two more girls to target Teen Vogue in an online petition that already has 11,000 signatures.

Though I don’t think many adult magazines like Cosmopolitan and Vogue will stop airbrushing, I think teen magazines are a good place to start because studies show girls are worrying about their weight and how pretty they are younger and younger, so readers of these magazines could benefit from seeing unaltered and healthy models. And hey, maybe if teen magazines start displaying real images, adult magazines might feel the pressure and do it too.

Written by: Nicole Risell

Photo Sources:
http://kendallandkylie.celebuzz.com/tag/seventeen-magazine
http://fooyoh.com/menknowpause_lifestyle_living/4134929
http://hollywooddame.com/2008/12/08/jessica-alba-photoshop-before-and-after-photos/

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